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Jelly Belly

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Jelly Belly Catalog Fundraiser
Jelly Belly

Jelly Belly offers a huge variety of well-known jelly beans along with unique name brand flavors like Krispy Kreme Donuts, Snapple, Cold Stone Creamery, and Sunkist.

Also featuring “Jelly Belly Star Wars Machine” and the popular “BeanBoozled” game.

Jelly beans are gluten-free, made in a peanut-free environment, dairy-free, fat-free, and Kosher Certified.

Nutrition facts available upon request.

Online Fundraising

Boost your profits online. Learn more

Product Details

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Calculate Your Profit

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What Our Customers Say


The Jelly Belly fundraiser was great! Very easy to order from, and the orders were separated by participant with their name on the bag.

Ella Santi - NHS President
Manistique Middle & High School

Great experience. Even when there was a few bumps along the road, everyone was very helpful in resolving them as quickly as possible.

Ella Santi - NHS President
Manistique Middle & High School

We sold jelly beans and we had a great turn out. Everything went great. We were very pleased with our outcome. We reached our goal to purchase t-shirts and had money leftover. Thanks for being patient and answering all my questions! Next time should go much smoother since we will know better how it all works.

Katie Cook - Sponsor
Paoli High School

Our experience was great. Clay and Lisa were very patient (this was my first fundraiser) and they answered all our questions. We raised more than enough money for what we wanted. We were very pleased with our fundraiser.

Katie Cook - Sponsor
Paoli High School

Absolutely no complaints! We love how everything is separated out into bags for us and ready to go. Shipping is always fast, even the back orders were right behind the first set of orders. Always a pleasure working with your company!

Katie Cook - Teacher
Paoli High School
Questions about Jelly Belly?

How it Works

How do we raise money?

Your group raises money when your participants take catalog orders.

Do participants get a brochure to show?

Yes. Every participant receives a catalog, order form, and money collection envelope.

Is money collected up front?

Yes. Supporters can pay by check, cash, money order, or cashier’s check.

Are there any fees?

There are no setup fees or supply costs to start a Jelly Belly fundraiser.

Can participants earn prizes?

Yes. Our prize programs are optional but encouraged. Offering prizes to your participants can improve sales. It’s important to discuss your incentives at your kickoff meeting. Then, continue to promote them throughout your sale. This will keep your group focused on selling.

If your group has 100 or more participants, a prize flyer is placed in each seller’s packet. For smaller groups, the sponsor receives a PDF with their ‘fundraiser supply kit’ email.

There is no cost to the group for our prizes.

Learn about our prize programs

How soon can we start?

After you submit our start a fundraiser form you’ll receive an agreement to sign. It will then take at least 7-10 business days to process your order and pack and ship out your supplies.

Learn about our timeline

How long is the fundraiser?

Your sale will end 2 weeks after your start date. You can always change your end date. Simply let us know before your sale is over.

Online Store

Can we also raise money online?

Yes, online selling is an important part of your Jelly Belly fundraiser. Prior to your start date you’ll receive instructions so your participants can register. Once registered they’ll be able to invite friends and family to shop at your store.

Raising money online adds a 2nd way for your group to raise money.

Your online store will include additional items not found in the brochure. You will need to let us know if you only want to display your specific brochure items.

Do participants need to register?

Registration is the best way to promote your Jelly Belly sale online. Once registered, participants can invite friends and family to your online store using text, social media, and/ or email. They’ll also be able to log into their sales portal anytime and track their online sales.

Once potential supporters arrive at your store, your group name appears at the top of the page. This helps to personalize your fundraiser. For example, “Welcome to ABC High School Band.”

Registered sellers will also be eligible to earn credit towards prizes. We encourage groups to supplement our prize program with their own rewards. This can bring in even more sales. Here are some incentive ideas.

Do we get our own link?

There are 2 ways to promote your store:

  1. Registration: By default, your group will receive its own school ID number. Participants will need it to register and share your store with others using social media, text, and/ or email.
  2. Quick Registration: Or, as an option we will send you a link that you can provide to your participants to forward to their family and friends. Supporters would only need to enter your school ID # and then your group name or a student that they want to support. Your sellers would not need to register.

By using quick registration, you would only be able to track online sales as a group, not by individual seller. Sellers would not receive prize credit for any sales made online.

Online Ship to Group Orders

Another limitation with a single store link is getting items to online customers who choose the ‘ship to group’ option. Normally when participants register and send out their own unique links and customers make a purchase, orders are automatically tied to a particular seller.

Any items then ship to the group already packed inside the seller’s box with their other brochure items. Participants then deliver these items to their customers.

But with the single link option, you will need to let any ‘ship to group’ buyers know to pick up their order because it won’t be associated with any seller.

Can we accept donations?

Yes, people can donate in $25 increments. Your group receives 75% profit off all donations.

Or if you don't want a donation option on your store you can have this feature turned off. Simply let us know in the comments section when submitting your start a fundraiser form.

Donations do not count towards items sold.

Can buyers credit more than 1 participant?

No. Participants need to register individually. Each participant has their own login and sharing options.

Making Sales

Is there a minimum order?

There are no order requirements for a Jelly Belly fundraiser.

How much money can we make?

You’ll need to know your group size as well your participant goal. Here’s how you can estimate your profit:

Calculation Steps

  1. Participant Count x Participant Item Goal = Items Sold
  2. Items Sold x Average Retail Price = Gross Sales
  3. Gross Sales x Profit % = Group Profit


  1. Let’s say you have 60 participants and you set your participant item goal at 10. The items sold would be 60 participants x 10 Items / participant = 600.
  2. Next, determine your gross sales. The average retail price is about $12 so your gross sales would be 600 Items x $12 = $7,200.
  3. Since your profit is 40%, your group profit would be $7,200 x 40% = $2,880.

Keep in mind, our example is only an estimated profit. In reality, participants probably won’t sell the same number of items. In addition, the average retail dollars sold per seller will vary.

Can we track our sales?

Brochure: You most likely won’t know how many orders you get until you collect your order forms. Yet there are strategies that can give you a ballpark idea. Learn how to track your fundraising progress

Online: You'll be able to track online sales in real-time. By logging into your dashboard you'll see:

  • Which participants have registered
  • The number of unique visitors
  • Participant and group sales progress

How do we receive our money?

Brochure Sales: Money and order forms are turned in at the end of the sale. The money gets deposited in the group’s account and the order forms are sent in for processing.

Once orders are processed, the group receives their sales reports and invoice. The group sends a check for the invoice amount and keeps the rest as profit.

Online Sales: Once we receive your brochure invoice payment, we’ll send your online sales profit check.

Donations: Any profits from donations are included with the online sales check.

What is our profit?

Groups make 40% off of all Jelly Belly products.

You receive 70% of online donations.

(Use the ‘Calculate Your Profit’ calculator at the top of the page to learn how much money your group can make)

What about sales tax?

Certain states require that we collect and remit sales tax on your behalf to your state’s department of revenue. We will need to charge sales tax if your state has determined that we have established nexus and you are not tax exempt. See our brochure fundraising tax guide for more information.


How soon do we receive our order?

We deliver brochure orders to your group 3-4 weeks after receiving your order forms. Online orders generally ship to customers within 1-2 weeks after purchase.

Where do orders ship to?

Product ships out of our California warehouse to all lower 48 states.

How is our order packed?

Orders deliver prepacked by seller.

Is there a shipping fee?

Brochure Sales:

Shipping is free if certain order minimums are met:

Groups up to 100 participants

If you sell 150 or more items there is no shipping charge. A $100 shipping and handling fee will be charged for orders with fewer than 150 items sold.

Groups with over 100 participants

Shipping is free as long as your group averages $20 or more in retail sales per member. (Since the average price of an item listed in a typical brochure is about $12, that is less than 2 items sold per seller)

Ave. Retail Sales / Enrolled Shipping Fee
$0-$9.99 $1 / Enrolled
$10-$14.99 75¢ / Enrolled
$15-$19.99 50¢ / Enrolled
$20+ No Charge

A quick way to determine your average retail sales per enrolled is to divide your total sales by your group enrollment. Consider the following 2 examples.

If your group raises:

  1. $2,500 with 150 members, your average retail sales per enrolled would be $16.67. In this case you would be charged 50¢ x 150 = $75 (See chart above).
  2. $3,500 with 150 members, your average retail sales per enrolled would be $23.33. In this case you would not be charged a shipping fee because you reached $20 per enrolled group member.

Both brochure and online sales count towards the free shipping minimum requirement


Online Sales:

Customers pay a shipping fee at checkout to have their order shipped direct to them. Shipping is free on orders over $75.

Buyers also have the option to ship their order to the group. In this case there is no shipping fee but buyers pay a 5% processing fee to have their order shipped to your group.

Do you ship orders to sellers?

There is no ship to seller option for a Jelly Belly brochure fundraiser.

How are product issued handled?

If you have any items that need replacing, you’ll need to submit a form that we’ll attach to your delivery notice email. Sellers will have 7 days to report any missing or damaged items. Groups are allowed 1 submission per fundraiser.