Pretzel Rod Fundraiser

Pretzel Rods Fundraising Products

Schools make more with our pretzel rod fundraiser

Offered in multiple flavor combinations, our sweet and salty pretzel rods are dipped in milk chocolate and topped with an assortment of delicious candies.

Individually wrapped for freshness. Make up to 58% profit selling one of the hottest products in school fundraising. Our pretzel rods will sell themselves.

Learn about our products

How Does a Pretzel Rod Fundraiser Work?

Before ordering your chocolate pretzel rods, you can determine how much you need, as well as the amount of money your group can make. Each pretzel rod page has a ‘Calculate Your Profit’ tool at the top to make it easy. Simply enter your group size and the number of pretzel rods that you want each student to sell.

Once you know how much you need, submit our online purchase order form. You’ll be able to start your pretzel rod fundraiser within 2-7 days, depending on your location from our warehouse. We’ll email you your invoice after your product ships and you’ll have 15 days from your delivery date to pay your invoice. This will be plenty of time to collect the money from your pretzel rod sales.

What Makes Our Pretzel Rods Fundraiser Better?

  • Big Sellers – Offer the top 4 chocolate pretzel rods in school fundraising. Our ‘Big Brands’ pretzel rod toppings are genuine M&Ms®, Reese’s Pieces® and Heath Toffee®.
  • Unique Products – Our Twists Variety pack offers the same 4 flavors only with a twist.
  • Free shipping – Every order and reorder ships without a shipping fee unless the temperature is above 80 degrees.
  • Higher Profits – Make up to 50% profit
  • Low Minimums – Low 1 case minimum order.
  • No Startup Cost – Start a pretzel rod fundraiser today for free.

Questions About Pretzel Rod Fundraisers

  1. How many pretzel rods are in each container? There are 240 pretzel rods in a case. Cases are further divided up into 4 inner carriers of 60.
  2. How do you store chocolate covered pretzels? As long as the pretzel rods are at room temperature they should be fine. The shelf life is 9 months from the date of production if stored properly.
  3. Are pretzel rods manufactured in a peanut-free facility? Even though our candy bars are peanut-free, our pretzel rods are not, and are manufactured in a completely different facility.
  4. Do pretzel rods meet the Smart Snacks requirements to be sold during school hours? Because the first ingredient is ‘pretzel rod’, and not a fruit, vegetable or whole grain, pretzel rods do not meet these requirements. However, they can be sold on campus after school. Learn more
  5. Are your pretzel rods individually wrapped? Yes, every pretzel rod comes in its own packaging.
  6. How long are your pretzel rods? Chocolate pretzel rods are 8 to 8.5 inches long.
  7. How much do pretzel rods cost? Our pretzel rods sell for $1 and our Twists are $2.

Pretzel Rods Fundraising Ideas & Tips

  • Plan to introduce your pretzel rod fundraiser by having a formal meeting with your students.
  • Keep up with your inventory by using a tracking sheet. Have students write down their name, contact information and how many pretzel rods they’ve been issued before they start selling.
  • Make sure students only approach people they know.
  • Set an end date and regularly remind sellers when money is due.
  • Have your students set a daily sales goal.

Accordion Content

Pretzel Rod Fundraising Ideas

The origin of the pretzel is uncertain, but it’s believed to have originated during the Middle Ages from European Monks, with the traditional shape formed to resemble folded arms. There are also accounts of it originating from Germans in peril, or even from thousands of years beforehand from the Greeks.

Nowadays, the pretzel industry in the USA generates more than $800 million in revenue annually. Think about it - they’re everywhere. On airplanes, at malls; some private schools in Europe even gives them out as a first day of school tradition.

Why a Pretzel Rod Fundraiser?

Needless to say, pretzel fundraisers are a great choice. They’re recognizable, versatile, and virtually universally enjoyed. It’s a fan-favorite because of it’s convenience, and ours even come pre-dipped in chocolate and various toppings, such as peanuts, toffee crunch, and M&Ms. They’re even individually wrapped for maximum convenience and ease of selling.

If choosing one is too hard, or your school wants to get to know these products, we can send you pretzel rod samples to try first. This is a great way to get your fundraising board and volunteers engaged in the fundraising process. A first-hand taste-testing experience can also help create the genuine enthusiasm you need to launch a successful pretzel rod fundraiser.

What Can We Make Selling Pretzel Rods?

Out of all three options, the $1 pretzel rods are our most popular option. At $1 per item, keeping track of cash and inventory is a cinch. Students are much more likely to carry around singles for school snacks, and parents won’t feel too anxious about sending them to school with a couple of bucks to allow them to participate in a school fundraiser. Consider your audience when selecting from our pretzel rod products.

Big Brand pretzel rods are topped with real M&M's®, Reese’s Pieces® and Heath Toffee®. One case of these fun and tasty pretzel rods will profit you $96. These are delicious and quality products that have the perfect balance of sweet, salty and savory goodness—a perfect snack any time of day.

Super Variety Pack will profit you $84 with a 1 case minimum order. These pretzel rods are perfect for on-the-go fundraisers, where the crowd you’re selling to may be between classes, or getting on the bus after school. They’re also a great product to sell at concession stands.

What Else Should I Know About Pretzel Rods?

Each pretzel comes individually wrapped and has a shelf-life of 9 months. That doesn’t mean the chocolate won’t melt in the sun though, so we recommend a setting where the craving for a chocolate covered pretzel is immediate. If one kid is visibly enjoying a chocolate covered pretzel rod, more are sure to follow.

Speaking of melted chocolate, be sure to check the weather when ordering: if the temperature is below 80 degrees the shipping is free-of-charge. Otherwise, special accommodations must be made to ensure the freshness of your product.