The fundraiser went extremely well. From my perspective I had very little leg work to do. Collecting and mailing was all and when the product arrived it was very well organized into the individual classes. I think it went very well and will look forward to running it again next year.
School Brochure Fundraisers
Offer all classic cookie dough flavors. Real ingredients. No trans-fats or artificial oils.
Feature a wide range of pies, pizzas, cheesecakes and more. Frozen food is boxed by seller.
Focus on selling a variety of items from a single product line. We offer popcorn, flowers & more.
- Ginny Johnson — Pool Manager/Fundraising CoordinatorNinilchik School
Catalog Fundraiser Options
Brochure sales offer an abundance of options and can thus yield some of the best results. While item-in-hand-fundraisers require some marketing and promotion, catalogs present the opportunity for beneficial communication between those doing the selling and those supporting the cause. If you’re looking to really talk with people about the reason for your campaign, for instance if it’s for a charity close to your heart, then a brochure sale will work best for you.
Classic Catalog Fundraisers
Engaging with friends, family and the community for a catalog sale can be intimidating, but with our brochures and the right techniques you’re likely to hit your sales goals! One of our favorites is cookie dough, which is a tried and true classic brochure fundraiser. Or, if it’s summertime, try a pie brochure! Gourmet Pies offers a classic Key Lime Pie that would be easy to slice up for a poolside treat.
Another option for traditional catalog sales is holiday gift wrap. Almost everyone will need it, and if you can position this essential item alongside a compelling mission for your fundraiser, people will be thankful that you just saved them a trip to a crowded department store. Pro tip: make sure to remind them that the gift wrap is double-sided! This is a huge value-add, and customers will appreciate getting more options for their money.
Catalog Fundraising Benefits
The major benefit to doing a brochure fundraiser is that you won’t ever run the risk of buying more than you can sell, meaning that no matter the results you will always be profitable. Brochures are free and ensure that no funds or product will go missing.
Sometimes with fundraisers like candy bars or pretzel rods, kids may accidentally lose an item or two, resulting in an imbalanced spreadsheet of purchases. Selling out of a catalog nearly eliminate this risk. With brochures, everything is documented and will be ordered according to what the customer writes down.
Additionally, catalog fundraiser sales are generally face-to-face with ample opportunity to converse. This benefit can make the entire process very personable. Delivering products purchased by friends and neighbors is a great way to remind them of the reason they supported you in the first place, and it’s a surefire way to really connect with people in your community!
Building these kinds of relationships can create a sustainable customer base that is willing to support you year after year in reaching your sales goals. Be sure to thank customers again once they receive their product.
Choosing a Catalog
If you think brochure fundraisers are for you, check out some our favorites, like Spring Flowers and Ultimate Coffee Collection. The diversity of offerings; consistently high-quality items; and appealing price points have made this type of sale an enduring favorite for many sponsors.
And don’t forget to select a prize program to compliment your brochure; students will be extra motivated to sell from these outstanding brochures if an appealing prize or fun experience awaits them at the end!