Custom Apparel Online

In a live design consultation, you’ll select two from our library of curated artwork per category and customize logo placement, colors, text, and layout. We will then work with our graphic art department team to develop proofs, which we will send you for approval.

We offer multiple printing methods, including embroidery.

Bulk Order: A group can order 24 or more of a single design in mixed sizes at aggressive wholesale pricing, with a 3–4 week production and shipping lead time.

Popup Store: A two-week e-commerce event offering approximately 10 apparel items at wholesale prices. After the window closes, all orders ship together 3–4 weeks later.

Print on Demand Store: A customized online store built for your organization, offering 80–100 apparel items across multiple categories (e.g., t-shirts, hoodies, polos, pants, backpacks, hats, drinkwear, etc). You select two templated designs per category (e.g., choir, basketball team, robotics club) plus your logo, and we handle printing, fulfillment, and shipping on demand.

Print-on-demand means that each item is printed or embroidered only once an order is placed, eliminating the need for inventory that is typically associated with bulk orders.

When you place your order, our system sends the design to our print and fulfillment team, which then prints (or embroiders) your item within 3–5 business days. The item is shipped directly to the customer’s address.

PRO TIP: Place a bulk order or run a pop-up store, then turn it into a print-on-demand store for the remainder of the season or school year.

Your unique store URL is sent in your activation email.

Click “Forgot Password” on the login page; you’ll receive a reset link by email.

Groups raise money when supporters make purchases from your online apparel store. Once participants register, they can invite family and friends to your store. Invitations are sent out via social media, text, and email.

Registration is the most effective way to promote your fundraiser online. Once registered, participants can invite friends and family to your online store using text, social media, and email. They'll also be able to log in to their sales portal at any time and track their progress.

When more potential buyers click on the link that your sellers share, your store will experience increased traffic and sales. Once at the store, the participant's name appears at the top of the page, which helps to personalize the fundraiser. Encourage your sellers to personalize the visitor experience even more by uploading their pictures when logged into their dashboard.

NOTE: Participants who add their picture are ten times more likely to get sales than those who don't!

Before your sale starts, we send you access to your online sales portal. Sponsors can track things like:

• Registered participants
• Sales updates

Enhance sales by setting individual seller goals tailored to your group's specific needs.

Track your fundraiser progress and remind participants to invite people to your store, which will help them reach their goals.

You can assign your group to separate teams. Participants can then add their team name when registering, allowing you to see sales by each team. Make selling even more fun by incorporating additional fundraising incentives to help foster competition between teams to boost overall sales.

Registration is Key

Getting your group to register is vital to your success, and you want to start strong. 46% register on the first day, and 80% of registered participants sell, translating to an average of $100 in sales per seller! Here are some ideas:

Pro Tips:

• Meet in person or over Zoom to discuss the importance of registration.
• Offer low-cost or no-cost incentives (extended recess, duct tape the principal to the wall, water balloon the principal, etc., based on reaching a set registration level, such as 40-50%).
• Offer a registration prize (or everyone who registers by tomorrow goes into a special drawing).
• Email your parents, asking them to register (principals send an email for school-wide fundraisers).
• The goal is 100% registration, so continue to remind your group throughout your sale.
• Use our leaderboard to promote and boost sales throughout your fundraiser.

There are two ways to promote your store:

1. Registration: Participants will need your group link to complete the registration process. This way, they can log in and track their sales. When they share the link with friends and family via social media, text, or email, visitors will see the participant's name upon arrival at the store.
2. Direct Link: If you don't want your group members to register, they can send your group link. You cannot track individual participant sales by sharing your group link alone. Instead, consider posting your group link on social media, placing it in your school newsletter, and directly on your school’s website.

There is no in-person money collection. Participants generate sales when the people they invite purchase from your store.

Participants can log in to their portal at any time and view their sales.

There are no setup fees or costs associated with running a Custom Apparel Online fundraiser. If you decide to cancel after we receive your signed agreement, you will be charged a $50 admin fee.

The customer pays a 3.5% processing fee when making a purchase.

There are no brochures because this is an online fundraiser. Before your sale, you'll receive a 'registration instruction steps' email. Be sure to forward it to your sellers.

Your start date is dependent on how soon you are able to complete your design consultation meeting and approve your proofs. The first step is to sign and return your fundraiser agreement after submitting our Start a Fundraiser form.

Your store will be live once we send you your participant registration steps. We recommend that you have an official kickoff meeting so everyone starts simultaneously.

If you can't meet in person, consider using online communication technology. Examples include Zoom, Cisco Webex, GoToMeeting, and Google Meet.

When running a Pop-up store, the key is to strike a balance between sufficient time for sales and sustained enthusiasm. We’ve found that a 2-week sale is optimal. Therefore, we will set your end date for two weeks after your start date by default. To succeed, focus on creating a sense of seller urgency, getting out of the gate quickly, and establishing early momentum.

A Print on Demand Store is designed for continuous sales and income, and remains open for up to 12 months.

No, we also work with non-school groups, such as church groups, sports leagues, and dance organizations.

No. You must choose one fundraiser. For example, a Popup Apparel Store cannot be run simultaneously with a Popcorn Online sale. However, you can always run a Print on Demand Store with any of our other online fundraisers.

Yes. We use industry-standard SSL encryption and PCI-compliant payment processing.

We store only the information necessary for order fulfillment and legal compliance, and we never share your data with third parties.