Heartland Candles

Your group profits from catalog orders taken by your participants.

Yes. Every participant receives a brochure, order form, and money envelope.

Yes. Supporters can pay by check, cash, money order, or cashier's check.

They also have the option to pay using their phone. (These orders still need to be written on the order form.)

There are no setup fees or supply costs to start a Heartland Candles fundraiser.

Yes. Our prize programs are optional but encouraged. Offering prizes to your participants can improve sales. It's important to discuss your prizes at your kickoff meeting. Then, continue to promote them throughout your sale. This will keep your group motivated to sell.

There is no cost for our incentives.

Learn about our prize programs.

You'll receive an agreement to sign after you submit our Start a Fundraiser form. It will take at least 7-10 business days to process your order and pack and ship your supplies.

Learn about our timeline.

Your sale will end two weeks after your start date. You can always change your end date. Let us know before your sale is over.

Yes, online selling is essential to your Heartland Candles fundraiser. Before your start date, you'll receive instructions so your participants can register. Once registered, they can invite friends and family to shop at your store.

Selling online adds a 2^nd way for your group to raise money.

Your online store will include additional items not found in the brochure.

Registration is the most effective way to promote a Heartland Candles fundraiser online and drive traffic to your store. Once registered, participants can invite friends and family to your online store using text, social media, and email. They'll also be able to log into their sales portal anytime and track their online sales.

Once potential supporters arrive at your store, the participant's name appears at the top of the page, which helps to personalize the fundraiser. For example, "Your purchase supports John Doe". Encourage your sellers to personalize the visitor experience even more by uploading their pictures when logged into their dashboard.

Registered sellers will also be eligible to earn credit toward prizes. We encourage groups to supplement our prize program with their rewards. This can bring in even more sales. Here are some incentive ideas.

There are two ways to promote your store:

1. Registration: By default, your group will receive its group ID number. Participants will need it to register and share your store with others using social media, text, and email.
2. Direct Link: We can create a unique link to bypass the registration process. You can then post the link on your website and social media channels. Your group could also share your link with their friends and family. If you want this option, let us know in the comments section when submitting your Start a Fundraiser form.

By promoting a direct link, you can only track online sales as a group, not by individual sellers. As a result, participants would not receive prize credit for selling online.

Online Ship-to-Group Orders

Another limitation with a single store link is getting items to online customers who choose the ship-to-group option. NormalTypicallyparticipants register and send out their unique links, and customers make a purchase, orders are automatically tied to a particular seller.

Any items are shipped to the group already packed inside the seller's box with their other brochure items. Participants then deliver these items to their customers.

But with the single link option, you must let any ship-to-group buyers know to pick up their order because it won't be associated with any seller.

Yes, Heartland Candles can be set up to accept donations. You make 70% of the donated amount. You can turn this feature off when logged into your portal.

Donations do not count toward items sold.

Yes. Buyers can choose to support more than 1 participant. Before continuing to the store, supporters would need to select a participant. Then, choose the 'Support another seller' link to add another participant.

However, participants themselves need to register individually. Each participant has their own login and sharing options.

Your online store closes once we receive your brochure order forms.

Your online profit will be credited toward your brochure sales invoice. You will receive a check if your online sales profit exceeds your brochure sales invoice.

There are no order requirements for a Heartland Candles fundraiser.

You'll need to know your group size and participant goal. Here's how you can estimate your profit:

Calculation Steps

1. Participant Count x Participant Item Goal = Items Sold
2. Items Sold x Average Retail Price = Gross Sales
3. Gross Sales x Profit % = Group Profit

Example

1. Let's say you have 60 participants and set your participant item goal at 10. The items sold would be 60 participants x 10 Items/participant = 600.
2. Next, determine your gross sales. The average retail price is about $27, so your gross sales would be 600 Items x $27 = $16,200.
3. Since your profit is 40%, your group profit would be $16,200 x 40% = $6,480.

Keep in mind our example is only an estimated profit. In reality, participants probably won't sell the same number of items. In addition, the average retail dollars sold per seller will vary.

Brochure: You probably won't know how many orders you get until you collect your order forms. Yet some strategies can give you a ballpark idea. Learn how to track your fundraising progress

Online: You'll be able to track online sales in real time. By logging into your dashboard, you'll see the following:

• Which participants have registered
• Email and social share activity
• Participant and group sales progress

Brochure Sales: Money and order forms are turned in at the end of the sale. The money gets deposited in the group's account, and the order forms are processed.

Once orders are processed, groups receive their sales reports and invoices. The group sends a check for the invoice amount and keeps the rest as profit.

Online Sales: A credit for your online sales profit will appear on your brochure invoice.

Donations: Any profits earned from donations are factored into your online sales credit.

Groups make 40% of all Heartland Candles brochure and online sales.

You receive 70% of online donations.

(Use the 'Calculate Your Profit' calculator at the top of the page to learn how much your group can make.)

Certain states require that we collect and remit sales tax on your behalf to your state's Department of Revenue. We will need to charge sales tax if your state has determined that we have established nexus and you are not tax-exempt. See our brochure fundraising tax guide for more information.