Successful high school sales strategies & ideas.
Older groups have unique challenges and opportunities that younger groups don't have. Some obstacles that high school students face include competing for sales in an already crowded marketplace. There are so many other groups on campus and off that they must contend with for sales in a relatively limited marketplace. To add to the mix, they often feel that buyers prefer purchasing items from younger students anyway.
Likewise, years of selling may contribute to seller apathy, as older students aren't as motivated about winning prizes. It's also common for high school students to be busy with other commitments. That's a lot to overcome, but not impossible. Here are some ideas that may help:
High School Fundraising Advantages
- Older students can learn more effective selling methods.
- They can build prospect lists that allow for better targeting of potential buyers.
- It is easier for high school sponsors to track fundraising progress and reward performance.
Offer Unique Fundraiser Items
Instead of offering the same seasonal shopper that elementary schools use, we recommend offering a more specialized brochure. Here are some ideas:
- High school students can distinguish themselves by offering a different type of brochure.
- Gourmet pies are popular, especially around the holidays.
- Pizza is easy to sell and is a popular item for consumers.
- Selling flowers and plants can be fun for your students to promote an earth-friendly product.
- Snack food is popular and convenient.
Effective high school fundraising results in turning potential hurdles into advantages. However, your group's most important asset is your commitment and confidence in their success.
Author Bio
Clay Boggess has been designing fundraising programs for schools and various nonprofit organizations throughout the US since 1999. He’s helped administrators, teachers, and outside support entities such as PTAs and PTOs raise millions of dollars. Clay is an owner and partner at Big Fundraising Ideas.