Older groups have unique challenges as well as opportunities that younger groups simply don’t have. Some of the obstacles that high school students face include having to compete for sales in an already crowded marketplace. There are so many other groups on campus, and off that they must contend with for sales in a relatively limited marketplace. To add to the mix, they often feel that buyers prefer purchasing items from younger students anyway.
Likewise, years of selling may be contributing to seller apathy as older students aren’t as motivated about winning prizes anymore. It’s also common for high school students to be busy with other commitments. That’s a lot to overcome, but not impossible. Here are some ideas that may help:
High School Fundraising Advantages
- Older students can learn more effective selling methods.
- They can build prospect lists that allow for better targeting of potential buyers.
- It is easier for high school sponsors to track fundraising progress and reward performance.
Offer Unique Fundraiser Items
Instead of offering the same seasonal shopper that elementary schools use, we recommend offering a more specialized brochure. Here are some ideas:
- High school students can distinguish themselves by offering a different type of brochure.
- Gourmet pies are popular, especially around the holidays.
- Pizza is easy to sell and is a popular item for consumers.
- Selling flowers and plants can be a fun way to get your students to promote an earth-friendly product.
- Snack food is popular and convenient.
Being effective at high school fundraising is the result of turning potential hurdles into advantages. However, the most important asset that your group has is your commitment and confidence in their success.