Why your fundraiser needs a profit booster.
Our primary purpose is to help sponsors achieve their sales goals. At the very least, sponsors should combine a good prize program with their sales brochure.
However, we feel that sponsors should be doing, even more to help maximize sales. Additional fundraiser incentives are designed to complement prize programs by enticing students who already participate in selling more. And in many cases, they can even entice nonparticipating students to get involved. Most groups that use additional incentives are pleased with their results. So why do additional incentives work?
Incentives Create Additional Sales
The difference between prize programs and additional incentives is prizes from the prize program are not rewarded until the end of the sale. Once the sale is over, your students can no longer impact the sale. So why not motivate students to sell even more during the sale before it’s too late?
More Prize Opportunities Affect Additional Sellers
When students see their classmates winning prizes or special privileges, they are also motivated to become involved. For example, when schools participate in our Prize Drawing Incentive Game, sponsors are supposed to announce the winners. The intent is to have the drawings so everyone can see or hear what’s going on. Students who see others winning prizes or privileges are more apt to want the same thing.
Fundraising Incentives can be Free
You can make more without having to spend any money. Many people are happy to get a return on their investment. You can get even more profit when you can increase your earnings without investing financially. You only need your time and a little creativity.
By incorporating additional fundraiser incentives into your sale, you are working toward maximizing your potential earnings with fewer sales campaigns. This approach is better for your students as well as your community.
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Clay Boggess has been designing fundraising programs for schools and various nonprofit organizations throughout the US since 1999. He’s helped administrators, teachers, and outside support entities such as PTAs and PTOs raise millions of dollars. Clay is an owner and partner at Big Fundraising Ideas.