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How Sportswear Boosts High School Fundraising Sales

By Clay Boggess on Jul 5, 2012
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How Sportswear Boosts High School Fundraising Sales

How sportswear prizes help high school groups.

Older students are typically skeptical and challenging to please regarding sales incentives. In most cases, traditional prize programs that offer familiar toys and trinkets won't faze them as they did when they were younger.

Many sponsors realize this and don't even offer a prize incentive. This is not recommended because all students will sell more if adequately incentivized.

Sportswear prizes can encourage sales by promoting team unity and school spirit while providing something unique and different from what students are used to seeing with the typical incentive plan.

Plus, sportswear provides a higher-quality option. Sports apparel may be the solution ff you're looking for high school fundraising ideas to increase sales.

In addition to the increased demand for sportswear, here's why you may want to consider using sports apparel for your group.

2 Types of Sportswear Prize Programs

Since we offer two primary sportswear prize programs, sponsors must pick the one that will work best for their students. One requires students to sell more and reach higher prize levels in exchange for a higher group profit. On the other hand, students don't need to sell as much to earn sportswear, but the profit made off each brochure item sold is slightly less. Many groups do particularly well with sportswear as a fundraising incentive.

See our sportswear prize program.

High School Sports Teams

We have found that sportswear prize programs work particularly well with high school sports teams. Students involved with these groups seem willing to sell more brochure items than usual because the sportswear is directly related to what their group is about. It's common for sponsors of these groups to base their selling goal on one of the prize levels. For example, everyone can look the same on travel days and wear a customized polo shirt with their school name and colors. In addition, since we also put the group name underneath the school mascot, everyone will know what sport or group they represent. Sportswear prizes also work well with high school bands since they travel and must be well-represented and color-coordinated. As a result, these types of groups tend to be willing to sell more to receive a slightly higher profit.

How Motivated Is Your Group?

If your group needs additional motivation to sell, perhaps lowering the prize levels in exchange for slightly less profit will work best. Sportswear prize programs typically have higher than average item levels than other types of prizes, so students need to sell more to reach them. This is offset by high school students considering sportswear more desirable than traditional prize programs.

We would caution any group not to get caught up with percent profit. For instance, you can receive a great profit but not raise much money because you used a cheap prize program to motivate your group. High school students are generally willing to work harder if the prize program is appealing. This is why many groups raise more money using sportswear as their prize program.

See our brochure fundraisers.

Author Bio Clay Boggess, Author

Clay Boggess has been designing fundraising programs for schools and various nonprofit organizations throughout the US since 1999. He’s helped administrators, teachers, and outside support entities such as PTAs and PTOs raise millions of dollars. Clay is an owner and partner at Big Fundraising Ideas.

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