Simple ways to an effective fundraiser
Fundraising companies spend a lot of time trying to convince schools that their programs are easy and profitable. They make it seem as though sponsors won’t have to do any work and the money will come easily. Hopefully most understand that money doesn’t grow on trees and that results come through hard work. There’s no substitute for effort if you want to experience sales success.
We don’t guarantee that your sale will be easy, or even successful, but we do promise to provide you with the best possible resources. Every school-wide customer receives our sales guidebook inside their fundraiser supply kit. To take advantage of it though, it must be used. Here are 4 suggestions for how you can get the most out of your guidebook:
1. Review Your Fundraiser Guidebook First
In order to get a good overall feel for your program, read through your fundraising guidebook before your kickoff. It explains everything you need to know about running a successful sale. You will find everything laid out in order chronologically. By reading through it ahead of time you will be much better prepared.
2. Utilize Your Sales Forms
There are forms that you can use throughout your sale that will help you communicate important information to your parents. Make sure and earmark those and put them to good use. Staying in touch with your parents is vital to ensuring a smooth and successful campaign.
3. Take Advantage of the Marketing Tips
Most schools are looking for ways to increase fundraising sales. In your guidebook are some simple ideas for promoting your sale to your group. Your goal is for them to focus as much as possible on selling.
4. Use Your School Fundraising Checklist
At the end of your guidebook you will find a checklist for checking off items as you progress through your sale. If followed, you are helping to ensure that your sale runs smoothly and efficiently.
Well-designed plans are what make fundraising easy and lucrative.
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Clay Boggess has been designing fundraising programs for schools and various nonprofit organizations throughout the US since 1999. He’s helped administrators, teachers, and outside support entities such as PTAs and PTOs raise millions of dollars. Clay is an owner and partner at Big Fundraising Ideas.