Advantages to selling beef jerky over candy.
With so many groups selling candy fundraisers, is it any wonder that some are looking for alternatives? We see groups selling them every day. Why? Because they’re great money-makers.
But we don’t have to wait for people to sell them because we willingly go to the store and buy them ourselves. According to elitedaily.com, Halloween is when we eat the most sweets. They estimate about 4% of all candy consumed in the U.S. is consumed on Halloween. That may seem like a small number, but in dollars, it’s significant.
In 2012 we spent over $12.6 billion on chocolate, a 3.8% increase over 2011. As you can see, the demand for candy continues to trend upward. It would appear that jumping on the bandwagon with a candy sale would make a lot of sense. So why are we suggesting beef jerky fundraisers?
1. Beef Jerky is Unique but Effective Fundraiser
Everyone is out selling candy. Let’s face it; candy sells, so it’s probably a safe bet. But why not offer people something unique? Sometimes standing out in the crowd is good, and word may spread about your beef jerky sale. As stated by csdecisions.com, the meat snack industry has seen unprecedented double-digit growth over the past decade. As a result, you shouldn’t have too much to worry about if you choose to sell it.
2. Affordable Pricing Makes it Easy to Sell
Groups also love selling candy because it’s affordable. Students and adults can reach into their pockets and buy it immediately. Beef jerky is also inexpensive and can match the price of a candy bar fundraiser product at $1 and 2 dollars apiece.
3. Beef Jerky is Healthy Junk Food
Beef jerky is a high-protein lean meat snack with low sugar. According to menshealth.com, beef jerky won’t raise your insulin level, a hormone that triggers your body to store fat. This makes it an ideal between-meal snack. And many manufacturers use all-natural ingredients that reduce the total sodium content.
Selling candy may be a safe bet, but you definitely won’t go wrong with a beef jerky sale.
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Clay Boggess has been designing fundraising programs for schools and various nonprofit organizations throughout the US since 1999. He’s helped administrators, teachers, and outside support entities such as PTAs and PTOs raise millions of dollars. Clay is an owner and partner at Big Fundraising Ideas.