5 Reasons Why School Fundraising is So Important

How fundraising offers significant lifelong skills and cognitive benefits

We all know school fundraising is important because the extra money ensures kids and teens benefit from added resources and enriching programs. Without candy bar sales, brochure fundraisers or discount cards, schools would have a hard time supplementing their budgets. But, fundraising also benefits the child and the community as a whole. Let’s dive in to 5 reasons that fundraising is important.

Helps children learn important life skills

Asking for donations or selling items helps kids and teens learn how to reason and speak to others in a clear, friendly way. The activity also teaches the importance of meeting deadlines and reaching goals. Students also learn to develop a strong business acumen and how to handle money.

Strengthens family

Families that do things together have a stronger bond, which helps foster good child development. According to the American Psychological Association, the family—especially the parent and caregiver—is essential. And the importance begins in early childhood and extends into the teenage years.

Studies have shown that a child or teen who participates in family activities, such as riding bikes or attending concerts and sporting events, will have a higher sense of belonging and self-esteem. When families choose volunteering or fundraising as family activities, the children have the added benefit of learning compassion and feeling more connected to their community.

Gives your school or group an opportunity to shine

Imagine your school or group had a great story to tell. You want to share it, but you have limited resources, so advertising is out of the question. That’s where Public Relations or PR can come into play.

According to the Public Relations Society of America, “Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.” Used strategically, PR can get your group media attention in an authentic way. Before you embark on a PR campaign take a look at what you should know about public relations.

Creates a sense of community

Fundraising and volunteering can create a sense of community—within the organization or group and with the civic community as a whole. When students, teachers and families work together toward a common goal, they can develop a deep appreciation for one another. Raising funds may also mean reaching out to local businesses or members in the community for help. This gives the people in the community a way to feel as though they’re helping a good cause.

Keeps your group moving forward

Meeting your school fundraising goal isn’t a one and done situation. There always will be more programs that need an extra infusion of support or items not covered by the school budget. No matter what, a steady stream of funding will be needed. When positioned in the right way, the consistent support of more programs or providing more enrichment opportunities can help motivate your group and keep them excited to make a difference.

We want to hear from you! What do you think is the most important reason to fundraise?

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