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How to Ensure Safe Fundraisers

By Clay Boggess on May 30, 2014
How to Ensure Safe Fundraisers

A guide to putting safety first with your next school fundraiser

A lot of time is spent on selecting the perfect brochure that we think people will be more apt to buy out of. We look at the pricing, selection and even how the cover’s designed. Seller motivation is important so we’re looking for the best possible prize program. Top seller prizes are included because we realize that it’s important to motivate students to sell as much as possible.

Sometimes we get so caught up in all the planning that’s needed to have a successful sale that we just assume that safety is already a priority. Above anything else, your students need to understand that their safety is most important. Here are some things that you’ll want to enforce at your kickoff in order to ensure safe fundraisers:

Don’t Sell to Strangers

How many times have we talked to our kids about not talking to strangers? It’s almost become cliché. In spite of our preaching, some will do it anyway because they simply want to make sales. However, not only is safety a concern, most strangers won’t buy from students anyway. They’ll have much greater success talking to people that they already know. It may be a good idea to even encourage them to make a list of names of neighbors, family and friends that they can approach.

Always Fundraise with a Parent

Not only should you encourage your students to never go out selling alone but this message needs to get through to your parents as well. Reinforcing this throughout your fundraiser is also important.

Ask Parents to take the Brochure to Work

Most sponsors will stress the importance to their students to ask their parents to take the brochure to work at the kickoff. However, how many actually do? Just ask your top sellers because they’re successful at it. Now imagine if you could get more of your students to convince their parents to help?

Make Fundraising Sales Online

Many schools are realizing the huge potential to make a significant amount of money through online selling. It’s not uncommon for sponsors to bring in several thousands. Sellers can easily ask friends and family from around the country to support their school by purchasing from an online store. Online selling needs to be emphasized to students as well as parents. Make sure that students are practicing internet safety by only going online under the supervision of a parent or guardian.

Safe fundraisers aren’t just about discouraging certain sales; they can actually help sellers become more productive.

What are some creative ways that you’ve been able to convince your group that safe selling is the more effective approach?

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