12 Dollar Dough

Your group profits when participants take orders from your cookie dough brochure.

Yes. Every participant receives a catalog, order form, and money envelope.

Yes. Supporters can pay by check, cash, money order, or cashier’s check.

There are no setup fees or supply costs to start a 12 Dollar Dough cookie dough fundraiser.

Yes. Our prize programs are optional but recommended. You can boost sales by incentivizing your participants. It’s important to discuss your incentive plan at your kickoff meeting. Then, continue to remind your participants about your prizes throughout your campaign. This will keep them motivated to sell.

If your group has 100 or more participants, a prize flyer is placed in each seller’s packet. For smaller groups, the sponsor receives a PDF with their ‘fundraiser supply kit’ email.

There is no cost for our incentives.

Learn about our prize programs

After you submit our ‘start a fundraiser’ form you’ll receive an agreement to sign. It will then take at least 7-10 business days to process your order and pack and ship out your supplies.

Learn about our timeline

Your sale lasts for 2 weeks. You can always change your end date. Simply let us know before your sale is over.

Yes, selling online is an important part of your 12 Dollar Dough cookie dough fundraiser. Before your sale, you’ll receive registration instructions to pass onto your participants. Once registered they’ll be able to invite friends and family to shop at your store.

Selling online adds a 2^nd way for your group to raise money.

Registration is the best way to sell our products online. It's also a great way to get your participants engaged in your cause. Once registered, participants invite people to your store by sharing their unique link. They can do this using text, social media, and/ or email.

Once at the store, buyers will see a personalized message from the participant they’re supporting. For example, “Purchases from this site support John Doe at ABC Band”.

Registered sellers will also be eligible to earn credit towards prizes. We encourage groups to supplement our prize program with their own rewards. This can bring in even more sales. Here are some incentive ideas.

There are 2 ways to promote your store:

1. Registration: By default, you will be provided a link to forward to your participants. Once they click on it and register, they will receive their own unique online store link via email. They can then share their link with others using social media, text, and/ or email.
2. Direct Link: Or, we can create a unique link that would bypass the registration process. Your group would be able to share your link with their friends and family.

No donations are accepted through the store.

There are no order requirements for a 12 Dollar Dough cookie dough fundraiser.

You’ll need to know your group size as well your participant goal. Here’s how you can estimate your profit:

Calculation Steps

1. Participant Count x Participant Item Goal = Items Sold
2. Items Sold x Average Retail Price = Gross Sales
3. Gross Sales x Profit % = Group Profit

Example

1. Let’s say you have 60 participants and you set your participant item goal at 10. The items sold would be 60 participants x 10 Items / participant = 600.
2. Next, determine your gross sales. The average retail price is about $12 so your gross sales would be 600 Items x $12 = $7,200.
3. Since your profit is 40%, your group profit would be $7,200 x 40% = $2,880.

Keep in mind, our example is only an estimated profit. In reality, participants probably won’t sell the same number of items. In addition, the average retail dollars sold per seller will vary.

Brochure: You probably won’t know how many orders you get until you collect your order forms. But there are strategies that can give you a ballpark idea. Learn how to track your fundraising progress

Online: You'll be able to track online sales in real-time. By logging into your dashboard you'll see:

• Who’s registered
• Orders and units sold by seller
• Amount raised by seller and group

Brochure Sales: Money and order forms are turned in at the end of the sale. The money gets deposited in the group’s account and the order forms are sent in for processing.

Once orders are processed, the group receives their sales reports and invoice. The group sends a check for the invoice amount and keeps the rest as profit.

Online Sales: Once we receive your brochure invoice payment, we’ll send your online sales profit check.

Groups make 40% off all brochure and online items.

(Use the ‘Calculate Your Profit’ calculator at the top of the page to determine your profit)

We deliver brochure orders to your group 3-4 weeks after receiving your order forms. Online orders generally ship to customers within 3-5 business days after purchase.

Product ships out of our Louisiana warehouse to all lower 48 states.

Brochure orders deliver prepacked by seller.

Brochure Sales: Shipping is free for 400+ item orders. Group will be charged an additional $1.00 for each item short of the 400-item minimum. (For example, if group sells 350 items, they will be charged 50 items x $1.00 = $50)

Minimums include combined sales made from the brochure and online store.

Buyers also have the option to ship their order to the group. In this case there is no shipping fee.

There is no ship to seller option available for a 12 Dollar Dough cookie dough fundraiser.